Before touching a builder, write a one-paragraph narrative describing the smallest valuable outcome for one real user. Translate that into a single flow with no branches. Constraints like time, budget, and distribution decide tools. This discipline prevents overfitting and keeps momentum strong.
Before touching a builder, write a one-paragraph narrative describing the smallest valuable outcome for one real user. Translate that into a single flow with no branches. Constraints like time, budget, and distribution decide tools. This discipline prevents overfitting and keeps momentum strong.
Before touching a builder, write a one-paragraph narrative describing the smallest valuable outcome for one real user. Translate that into a single flow with no branches. Constraints like time, budget, and distribution decide tools. This discipline prevents overfitting and keeps momentum strong.
Write stories that start with outcomes, not UI. For one persona, specify the job, the trigger, and the measurable result. Keep copy, steps, and edge cases brutally simple. If the story cannot fit on a sticky note, the scope is still too large.
Identify the smallest actions that get a user from promise to proof. Everything else belongs to the parking lot. Label items by risk reduction, not desire. A single working payment, export, or invite reduces uncertainty more than five decorative conveniences ever could.
Test pricing with real options, not surveys alone. Offer a founding plan, annual discount, or usage-based tier with honest constraints. Track willingness to upgrade after experiencing value. Publish reasoning and invite readers to challenge it, creating trust even when experiments fail.
Onboarding should help people accomplish one meaningful outcome quickly. Remove choices that do not change results. Use contextual tips, sample data, and a guided checklist. Celebrate completion respectfully. When blockers appear, offer alternatives, escalate support, and learn which steps actually predict long-term satisfaction.
Support is product. Centralize help docs, searchable clips, and status updates where users already are. Use templated replies as starting points, then personalize. Track recurring issues as candidates for fixes. Invite readers to propose improvements and reward helpful reports with credits.